Elon Musk wants to be able to best remunerate creators on his X platform (Twitter). And for that, he will try to obtain concessions from Apple.
The moult continues for the blue bird. While the long-term project would be to make it a universal interface including financial services, the management team also wants to quickly increase the monetization of posted content.
10%, or not even
At X.com, there is the frivolous, like the story of the @X account, and the serious. The serious ? We are obviously talking about money here. A major subject since the takeover of the social network by Elon Musk, not only to restore the financial balance of Twitter, but also, an ambitious objective, to attract content creators there.
It is with this idea that the billionaire announces a change in the commission policy taken by the platform. ” While we previously stated that X would keep nothing for the first 12 months, then take 10%, we are changing this policy so that X keeps nothing forever, until payment exceeds $100,000, then 10% . The first 12 months remain free for all “, he thus explained.
Talks with Tim Cook
A measure that should appeal to creators, and which also comes with another promise. Because Elon Musk wants at the same time to discuss with Tim Cook and Apple so that the American firm reduces the usual levy of 30% imposed on all payments made through the App Store. His idea would be to apply this famous “tax” of 30% to the sole commission taken by X on the income generated by content creators.
As a reminder, in recent years the tax has created numerous controversies and criticism from giants such as Netflix or Spotify, to the point that Apple had even reduced its amount from 30% to 15% for developers generating less than 1 million euros per year. If the talks do not succeed, can we expect new bursts of Elon Musk, and if so, could he be joined by other giants of the sector?
Source : phonearena
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