Amazon is also embarking, body and soul, on artificial intelligence. In response to Google Bard and ChatGPT, Jeff Bezos’ firm announces Bedrock, its own AI platform, which has some arguments to make.
We had ChatGPT at Microsoft, then Bard at Google, now comes Amazon’s artificial intelligence solution, called Bedrock.
Several language models coexist
For this trial run, Bedrock is only available to Amazon Web Services (AWS) customers and is primarily aimed at professionals and businesses. It provides access to several language models, some of which are part of the Titan family, developed by Amazon. The others, Jurassic-2 (AI21), Claude (Anthropic) and Stable Diffusion (Stability AI), are third-party language models developed by other AI companies.
“Amazon Bedrock is a new service for building and upgrading generative AI applications […] capable of generating text, images, sound and synthetic data in response to prompts”Amazon said in its press release.
The incorporation of several language models allows Bedrock to be versatile and to cover a wide range of uses. One of the Titan models will be used to generate text for articles, emails and documents, while another will be more useful for research and personalization.
Bedrock is designed as a platform to develop personalized AI services
By integrating Stability AI technology into Bedrock, Amazon also ensures that it can generate images, logos and all kinds of visuals, as OpenAI’s DALL-E can do, for example.
Quoted by CNBCAndy Jassy, managing director of Amazon and formerly head of AWS, explains that companies are going to need the best language models to succeed, but they will not have the time and the money to develop clean solutions that are as effective as the best on the market.
According to him, it is necessary “billions of dollars” And ” many years “ to effectively train a language model, which AWS customers won’t need to do using Bedrock, which will serve as a foundation for customizing to build its own services and applications.
Like Microsoft with Azure, Amazon can rely on AWS’ strong cloud infrastructure to get ahead of the competition in AI.
Sources: Amazon, CNBC
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