Alicia Aylies, new jewel from the Mauboussin house: the former Miss France becomes muse of the famous brand!


By Caroline Perrin | Journalist

Obelix of the celebrity press, she fell into it when she was little and never really left the pot. His favorite pastime? Scour the social networks of stars to find clues about breakups or new couples still kept secret.

Alicia Aylies climbed the steps of the Palais des Festivals in Cannes this year. Miss France 2017 radiated and shone brightly thanks to the jewelry she was adorned with. And for that, she can say thank you to Maison Mauboussin who elected her new ambassador.

Alicia Aylies, new jewel from the Mauboussin house: the former Miss France becomes muse of the famous brand!


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The rest after the ad

If there is one honor that not all women in the world have, it is that of representing one of the most renowned jewelry houses in France. Mauboussin is one of them and she is a former Miss France, namely Alicia Aylies – whose year of reign was difficult as she confided in In Private with – who had the honor of being awarded the title of new ambassador of the brand, as Mauboussin announced in a press release.

The magnificent 26-year-old brunette, who became a mother last year but separated from her father (once suspected of being Benjamin Pavard), represents the perfect woman that Mauboussin wishes for to embody it: “Alicia, recognized for her charisma, natural beauty and inspiring commitment, perfectly embodies the values ​​and timeless elegance of Mauboussin. Her sophisticated style and radiant personality perfectly reflect the house’s creations, uniting the contemporary vision of a modern woman with the brand’s artisanal know-how.

It is therefore in outfits, each more sublime than the last, and above all dressed in the most beautiful jewels of the house, from the most prestigious collections, that Alicia climbed the steps of the Palais des Festivals in Cannes this year. If she is already sublime, the beauty of the former Miss France has gone up a notch thanks to the magnificent jewelry she was able to wear.

Tamalia, her most beautiful jewel

But the most beautiful creation in Alicia’s eyes undoubtedly remains Tamalia. And it’s not a bracelet model or a pair of earrings. About a year ago, Alicia became a mother for the first time. The young woman gave birth to a little girl on April 23, 2023, named Tamalia, whose first birthday she celebrated very recently as evidenced by her stories (see our slideshow). A little one who will undoubtedly inherit her mother’s beauty…



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