Whether it is menstruation, menopause or miscarriage, certain stages in a woman's intimate life can be very mysterious under the guise of an ancestral taboo. To lift the veil once and for all on this unsaid, we are offering a special 'Did you know': taboo around the uterus, in association with Nana's new campaign, called #Histoiresduterus.
Did you know* ?
2/3 of people believe that women's health and their intimate experiences are not openly discussed.
4 in 10 women feel that their mental well-being has been affected by not being able to share their experiences with their bodies without fear of being judged.
46% of women interviewed said that the judgment of society made them feel that they had to keep their intimate situation a secret.
20% also think that bringing up intimate topics such as miscarriage, endometriosis and menopause would be seen by society as a weakness.
33% of postmenopausal women do not talk to those around them about their situation and the suffering they may experience.
Beat the complexes! There is nothing to be ashamed of when it comes to talking about your most personal femininity. Yes, your uterus can be your best friend one day, and a stranger who doesn't mind the day after. But it shouldn't become a secret. A reasoning that Nana hopes to convey through her new #Histoiresduterus campaign. Thanks to a beautifully produced video, the feminine hygiene brand thus wishes to free speech on crucial stages in a woman's life: from the first period to menopause, including many other uterus stories.
It is by putting words to moments in his private garden that evils will be overcome. In a changing world, how is it possible to deliberately put topics like first period, miscarriage and menopause aside? They are part of every female story. Women and young girls suffer from it. Living with your uterus is not always easy. Let’s get out of the silence and don’t let women isolate themselves from their "womb stories".
* Study conducted by Essity, February 2020 on 8,121 people (4,113 women and 4,008 men) aged 18 to 55 and over.