(CercleFinance.com) – Amazon announced on Wednesday that its so-called ‘Prime Day’ promotional days, which usually result in large sales volumes, would take place this year on July 11 and 12.
During these two days, members of its preferential Amazon Prime program will have access to important promotions on major international and French brands such as Microsoft, Tommy Hilfiger, LG, Moulinex or Tefal.
They will also be able to take advantage of the lowest prices offered since the beginning of the year on a selection of Logitech, Levi’s, Philips, Krups or Asus products.
New deals are expected to go live every 30 minutes, with deep discounts on top brand name products in categories including fashion, high-tech, beauty, health and wellness , but also toys, cooking and home.
Amazon also plans to offer more personalized offers to Prime members this year, while putting online offers dedicated to the Amazon Prime subscription.
From June 28 and until July 12, new Amazon Prime member customers will be able to benefit from 30 days free on the Warner Pass.
Significant reductions are also planned on ranges of Amazon devices such as Echo connected speakers, the Fire TV device, the Kindle tablet, Ring connected home tools or eero wifi routers.
Amazon generated record sales figures at its Prime Day event held last year, with more than three million items sold worldwide, an average of 100,000 products sold per minute.
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