During the realignment, the Lotus strategists are likely to have dealt intensively with Lamborghini. Their Urus has become a bestseller since its debut. So what was more obvious than to start precisely in this high-margin segment? The result is called Eletre (internally Type 132), a full-size electric SUV, 5.10 meters long, weighs two tons, three meters wheelbase, five doors, five seats, all-wheel drive. More contrast to the past is hardly possible. “The Eletre has the soul of a Lotus and the user-friendliness of an SUV,” said Managing Director Matt Windle at the premiere at the London BBC Studios at the end of March.
… and with Alpine – What the Lotus restart has to do with Lamborghini
