DECRYPTION – The initiative, which divides the players, could lead to a war in mass distribution, but also with small traders.
Less full shopping carts, or with first-price products? This is the reality that hits the races of the French today, while households are forced to tighten their belts in the face of galloping inflation. In the food sector, it even climbed to 13.2% over one year in January, according to initial estimates from INSEE. And this can be seen almost immediately in food expenditure, down 4.6% in 2022. A drop that the statistics institute had never seen in the past sixty years.
To remedy the surge in prices, the government has been working for several weeks on a concrete solution for consumers: a “anti-inflation basket“. If the statement seems promising, the project is struggling to see the light of day, and faces several obstacles.
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