Apple took advantage of its latest presentations at WWDC to speak about the new AI functionality of Windows. The Apple company is full of praise for its competitor and is taking the opportunity to position itself as a leader in the field.
The release of Windows Recall scheduled for June 18 has been postponed. The cause is security flaws that would allow complete recovery of user data. A delay which did not fail to make Apple executives interviewed during WWDC 2024 smile.
Failed public communication
The new range of PCs powered by AI Copilot+ was due to arrive this Tuesday, June 18 accompanied by Windows Recall. This new artificial intelligence tool capable of continuously recording the actions you perform on your PC. From the applications you use to the websites you consult, nothing escapes it. This data is then classified so that you can find it easily. Complete and continuous monitoring which did not fail to provoke a reaction. Security flaws were observed causing an outcry as well as a delay in the deployment of the tool.
It was during a conference at WWDC that Greg Joswiak, Apple’s vice-president of marketing, made some mockery of Microsoft and their public communication. Asked by the presenter of the round table about the frustration that Microsoft could generate in establishing trust on this type of functionality, Joswiak replied: “Are we frustrated by our competitors’ failures? The answer is no “in front of a laughing audience.
The company has something to smile about, since it announced at WWDC the release of its own AI with “Apple Intelligence” and its free partnership with OpenAI. Microsoft has therefore invested several billions in OpenAI to gain access to their language model.
Ignition delay
It is in a blog post, published on June 13, that Microsoft expresses itself on this delay. The company indicates that Recall will be available within the Windows Insider program before integrating the famous Copilot+ PCs. Without specifying a new release date, Microsoft is choosing to guarantee the security of its users’ data while falling behind its competitors who do not seem to miss anything.