Ariana Grande launches rem beauty, a cosmetics brand

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It’s official ! Ariana Grande will soon release her cosmetics brand called REM Beauty and we know a little more about the products on offer.

Selena Gomez, Jennifer Aniston, Rihanna, Kylie Jenner, Kim Kardashian… many international stars are getting into cosmetics and Ariana Grande is no exception. It was during an interview with Pace, that the interpreter of “Thank you, next” formalized the release of its brand REM Beauty. A brand in his image, since the star has chosen to name it as his perfume released in August 2020 but also as one of the titles of his album “Sweetener” released in 2018. Well aware of the multitude of international stars present in the beauty market, the 28-year-old singer is not worried: “You can never have enough makeup as you can never have enough music”. So no worries for Ariana Grande who intends to add her stone to the building in the world of cosmetics.

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LATEST NEWS

The first information revealed

Ariana Grande admits the difficulty of “Keep a secret for so long” because after two years of design and testing, REM Beauty will finally be able to see the light of day in autumn. And according to initial information, the range of products offered by the star will be around the 50s, 60s, and 70s, very important references for Ariana Grande who has always been inspired by them for her beauty looks iconic. Regarding the first products on sale, a range mainly focused on the eyes is expected: fromeyeliner (we expected no less from Ariana Grande and her iconic black line), liquid shadow, glitter, mascara and cat-eye lashes. The beauty also specified the arrival of a plumping gloss with a tingling sensation on application.

Although no date has been announced by the star, the Instagram account REM Beauty has a caption on one of these latest photos: “Rem beauty is coming this fall”. On the website, the only possibility is to enter your e-mail address to be kept informed of the latest brand information. Mystery, mystery …

What is certain is that we are eagerly awaiting the arrival of Ariana Grande’s products on the cosmetics market!

At the Grammy Awards, Ariana Grande caused a stir in a real princess dress:

Video by Clemence Chevallet

Johanna wozniak

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