Attacking Google, OpenAI could launch into research with Microsoft


Samir Rahmoune

February 18, 2024 at 2:33 p.m.

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ChatGPT displayed on the screen of a smartphone, with Google and Microsoft Bing in the background © Rokas Tenys / Shutterstock

ChatGPT displayed on the screen of a smartphone, with Google and Microsoft Bing in the background © Rokas Tenys / Shutterstock

OpenAI is developing an internet search tool, which could seriously hurt Google. What to return ChatGPT even more popular?

When it was released, ChatGPT was so astonishing with its ability to render information that it seemed like it could even replace search engines. An idea that had been present in everyone’s minds, to the point that Microsoft then added the technology to Bing, in the hope of finally being able to compete with Google. If the move had not worked at that time, the two partners Microsoft and OpenAI would have continued to work on the project.

Google Search has issues to worry about

This is news that must not have pleased Google, which had already been hot during last winter. Because OpenAI is once again seeking to attack the Californian giant, and has been developing its own search engine project for a year, according to The Information.

At the moment, few details are available on the content of this new product. But we remember that Google had to work hard to bring Bard (now Gemini) and its Gemini language model into the world last year, with the idea of ​​not leaving ChatGPT alone in the world.

© Tada Images / Shutterstock.com

© Tada Images / Shutterstock.com

A service integrated into ChatGPT Plus?

The search engine could either be a standalone service, like Google Search, or be directly installed in the ChatGPT interface. The arrival of such a product could also be an opportunity either to charge users for a new option, or to enrich existing offers such as ChatGPT Plus.

OpenAI thus continues to develop an ecosystem of its own. And even beyond the digital world, the company intends in the years to come to benefit from its own infrastructures, which will support this development, as shown by the incredible fundraising project led by Sam Altman, a project intended to enable it to to produce its own AI chips.

Source : The Digital Factory



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