Bayer: launching a unit for precision health


(CercleFinance.com) – Bayer announces that its consumer health division has launched a unit focused on the development of new precision health products – an area in which the German group was already active – in its range of daily health categories.

He wants to develop products that give people more control over their personal health through digital solutions that facilitate more informed choices based on personal information and new mechanisms.

The Bayer Precision Health unit will focus on addressing unmet needs in its core categories. It will work with start-ups and other digital health providers, as well as the group’s existing digital capabilities.

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