Actually, Everbowl mainly relies on quinoa, acai and wheatgrass, but now the California-based superfood chain has announced that it will switch its business operations to Bitcoin. This means that the company will convert its cash reserves into the cryptocurrency. According to an announcement This decision was preceded by extensive research and consultations. Jeff Fenster, Founder and CEO of Everbowl says:
We have concluded that running a business like Everbowl with cash alone is neither the most advantageous nor the safest way to go in 2022 and beyond. […] An innovative growth company should always position itself at the top of the field. And leadership is taken by adopting new technologies sooner rather than later. We believe that it is a question of “when” and not “if” that the Bitcoin Standard will become the Gold Standard.
Everbowl also wants to pay wages in bitcoin
The Bitcoin Magazine had first reported on Everbowl’s plans to consider a new investment strategy due to the immense inflation. Everbowl will also offer its employees the option of being paid in BTC, which the company is expected to officially announce soon. Then it seems only a matter of time before the superfood chain will also accept Bitcoin as a means of payment.
“While we understand that it is not possible to convert 100 percent of our business operations to the Bitcoin standard. But we will increase our adoption and conversion as more access points become available,” said Fenster.
In 2020, Canadian restaurant Tahinis launched the Bitcoin Standard, converting all of its cash reserves into BTC. A short time later, the group began to expand throughout Ontario. This was thanks in large part to the bitcoin soaring. It remains to be seen whether the Bitcoin Standard will bring similar profits to Everbowl.
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