Black Friday: our 5 best tips for smart, hassle-free shopping


Alexandre Boero

Clubic news manager

November 18, 2023 at 9:41 p.m.

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Black Friday 2023 © DImasKartun / Shutterstock

Black Friday © DImasKartun / Shutterstock

As Black Friday begins, one of the most important periods of the year for consumers, Clubic offers you its recommendations for getting good deals with complete peace of mind.

Black Friday is a period conducive to tempting offers, but it is crucial to remain vigilant to avoid the trap of false promotions, which are unfortunately common, and other dangers that await you like during every rush period. For you, we have put together our 5 best tips, just to help you navigate safely during this always highly anticipated sales period which precedes the end-of-year holidays.

Always be wary of overly good offers

When ” It’s too good to be true “, is that generally there is a problem. An offer that seems too good to you must attract your attention, in the suspicious sense of the word. So be wary of extremely deep discounts, especially if they come from little-known sites or from unsolicited emails.

Little tip: if a particularly expensive product that you covet is offered with an astronomical or too unrealistic reduction, greater than 30%, then do not stop at this advice alone, and go further in your reading, because you may be fooled.

Opinions, as important as they are tricky

This all brings us back to the site you are browsing. Make sure the online sales platform you are shopping on is secure. In the address bar, look for the “https://” protocol, and above all avoid entering sensitive information on sites that do not use this protocol. When it comes to payment, choose secure methods. Your credit card will give you more protection in case something goes wrong.

By extension, reviews are a valuable resource for forming an opinion on a site, a seller from a marketplace, or a promotion. Opt for trusted sites and well-established merchants. But be careful of fake reviews. Some unscrupulous sellers may create or pay for fake reviews that promote their products.

Black Friday © arpaninasir ahim / Shutterstock

A Black Friday label © arpaninasir ahim / Shutterstock

It is better to be skeptical, cautious and above all take your time. Therefore, consult online reviews and feedback from other consumers, not limiting yourself to a single source but relying on several review platforms, to definitely ensure the reliability of the seller.

Compare prices before Black Friday: and there is a great site for that

Generally, for a given product, you will see the reference price displayed on the screen, the famous crossed out price; the price after reduction; and the amount of the latter. It is to the crossed out price that we draw your attention here. Too often in recent years, e-retailers have been singled out for displaying crossed out prices which were in fact never in effect for this or that product.

Our fourth big tip is to encourage you to research the prices of the products you are considering purchasing before and during Black Friday, just to have a clear idea of ​​the real discount offered during the promotion period.

For this, the site camelcamelcamel.com is of particular interest, in that it allows you to receive alerts when prices drop on Amazon, but also to consult the price history of the product you plan to buy, via a graph which allows you to follow the evolution of the price of the desired object. We did the test on the game Hogwarts Legacy: Hogwarts Legacy on Xbox One, we’ll let you admire the result.

We did the test on “camelcamelcamel” for the game Hogwarts Legacy – Hogwarts Legacy, and the site turns out to be very useful © Screenshot Clubic

So consider signing up for online tools that track the prices of the products you want to buy, whether camelcamelcamel or another. You will then know if the Black Friday reduction is really advantageous.

Pay attention to the emails and text messages you receive, even more so during Black Friday

Black Friday takes place online and in stores, but it is also a fantastic playground for scammers and hackers. At the end of the year, you will not fail to receive various emails and SMS messages from your so-called delivery person or store, asking you to quickly regularize your situation, for example. Ignore them.

If you need to make a purchase, go through your search bar or search engine to land directly on the right e-commerce platform. Once you have placed an order and you want to track your order and then see the delivery status of the package, always stay on the official merchant website, which will give you the information or redirect you directly from the appropriate link.

By following these tips, you will increase your chances of taking advantage of real good deals during Black Friday while avoiding potential scams and false promotions.

This article contains affiliate links, which means a commission may be paid to Clubic. The prices mentioned are subject to change.
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