BNP Paribas: When technology serves sustainable urban mobility








This article has been translated from English

Helping cities evolve the mobility ecosystem

In terms of mobility, modern cities have many challenges to overcome. Air pollution, noise, traffic and traffic jams harm the health of the planet and its inhabitants. Moreover, according to UN forecasts, 70% of the world’s population should live in urban areas by 2050 (compared to 55% today). In this context, technology is increasingly becoming an essential lever to help cities and authorities develop the mobility ecosystem and accelerate the transition to carbon neutrality. At the world summit “hello tomorrow” on disruptive technologies, experts have analyzed the challenges and possibilities linked to technology for more environmentally friendly urban mobility. You will find out below what to remember.

Technology: an essential lever

Digital transformation is an essential lever for developing our urban infrastructure. Indeed, it facilitates access to mobility and offers users new modes of interaction. Thanks to digital services offered by new models, such as mobility as a service (MaaS)users can plan their mobility needs, book and pay all at the same time.

MaaS platforms also encourage city dwellers to consider their multimodal journeys, offering them the greenest solutions according to their uses. In metropolitan areas, up to 30% of trips should be booked on an urban mobility platform by 2035 (BCG Study – January 2020).

Technology also plays an important role in the proper functioning of mobility solutions.. In addition to reducing CO2 emissions, a data-connected electric fleet also makes it possible to measure and monitor the impact of travel, limiting energy waste and making it possible to assess the efficiency of the devices.

Data and collective monitoring

Technology also facilitates the sharing of mobility-related information. For example, with a collaborative application like Arval Mobility, or the Waze traffic tool, users interact to report traffic jams, works or other problems on the road. With their ability to improve traffic flow by offering alternative routes in real time, these applications can be a game-changer when deployed across a city.

For on-demand transportation services, such as bikes or cars for hire, users can find a vehicle and a drop-off point via an app. The data collected is then processed to identify usage trends and adapt the service accordingly.

To improve services, it is essential to share mobility data and to do so with all players, in order to avoid monopoly situations. As this is very sensitive and personal information, the underlying technologies and regulations have a role to protect both data and people. »Yann Hervouët, CEO of Instant System

The importance of partnerships

Each mobility player has its own challenges to overcome, which obviously differ in size or scope. So there can’t be a one-size-fits-all solution. Movin’On’s co-innovation ecosystem approach aims to facilitate collaboration between the public and private sectors.

The necessary expertise and experience are thus brought together to co-develop innovative, cleaner mobility solutions. Collaboration also saves timefor example by making it possible to work on prototypes while examining regulatory changes favorable to sustainable mobility.

By developing these partnerships, municipalities can actively influence the future of mobility through collaborations with start-ups or companies seeking or offering solutions based on technology. This is an essential step for the transition to carbon neutrality.

Microsoft is on a mission to empower people and businesses to achieve more. We want to put technology at the service of a sustainable future. By participating in the sustainable mobility ecosystem, we aim to serve as a catalyst for innovation to create and deploy new solutions through Data and AI. » Eneric Lopez, AI Director, Microsoft France

Sustainable mobility for all

When discussing sustainable mobility, it is also essential to take into account the social impact of these major changes on infrastructure and access methods. A sustainable mobility offer based on technology alone risks creating a divide between those who have access to it and those who do not. However, to be truly sustainable and inclusive, mobility must be cleaner, safer, but also accessible to all.

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BNP Paribas SA published this content on March 10, 2022 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on March 10, 2022 23:15:04 UTC.

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