Brazilian brand tropical Farm Rio

Home
/ Fashion / Fashion trends / Farm Rio, the Brazilian brand that brightens fashion, arrives in France!

A wave of tropicalism is blowing over France this month. The iconic Brazilian brand Farm Rio is coming and you haven't finished hearing about it.

After almost three months of confinement, it is time to give a boost to our look, to raise good humor to the rank of lifestyle so as not to sink into pessimism.

The Brazilian fashion brand Farm Rio is finally arriving in France and will help us regain our joie de vivre!

The DNA of the Farm Rio brand

The most beloved brand in Brazil was born 23 years ago in Rio, on the initiative of Katia Barros, its creator. When you take a look at the Farm Rio pieces on the fashion side as well as on the decorative side, the tone is immediately set for a carefree lifestyle fed with good humor. Quite like what you feel in Rio!

There is no question of hiding behind dark colors, here it is a question of erecting the tropical style in art of living with great reinforcement of banana, pineapple, foliage prints, grass green, lemon yellow or coral colors.
In the Farm Rio collections, it is nevertheless a question of femininity and vital energy.

Where to find Farm in France?

Today, the brand is settling in Bon Marché *, in Paris, until the end of the month, and we bet that the presence of Farm in France will not stop there.

You can also shop your favorite pieces from the new collection with shimmering carioca prints on the farmrio.com e-shop, which offers free delivery and return conditions.

Our favorite pieces:



© Bruna Slaviero / Farm Rio

Brand engagement

Farm Rio has always been committed to supporting a cause. Today, the Brazilian brand has set up an action to support the One Tree Planted association which contributes to reforestation, a major environmental issue for the Planet and particularly at the moment, in Brazil. So for each purchase made on the e-shop or in a point of sale, the brand offers a tree to plant in the Amazon rainforest in distress.

* Farm Rio is at Bon Marché until June 26, 2020.


by Anne-Laure Maire