(AOF) – Canal + (Vivendi group) announces that Bruno Rodrigues, Digital Sport Director of the Group, is appointed Digital Sport & Digital Content Director as of October 6, 2023. His mission will be to transform the digital content production activities of Canal+ in France, for all of the Group’s themes beyond sport: cinema, series, documentaries, humor, etc. This appointment “confirms the ambitions” of the Group in digital following the arrival of Marylise Oger as Digital Director France.
A graduate of Sciences Po Paris, Bruno Rodrigues has been Digital Sport Director of the Canal+ Group since July 2022, in charge of all digital activities linked to sport. Joining the Strategy Department of the Canal+ Group in 2017, he notably worked on the group’s international development. In 2019, he was appointed Project Manager to Maxime Saada, Chairman of the Group’s Management Board and CEO of Dailymotion.
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Key points
– Holding of 3 divisions, culture with Editis, cultural entertainment with Canal Group, DailyMotion and Gameloft, and media with Havas Group and Prisma Media;
– Revenues of €9.6 billion generated by the Canal + group (60%), by Havas (24%) and Editis (9%);
– “Creation Unlimited” business model aimed at becoming world number 1 in content, media and communication by accelerating the growth of businesses, investing in the long term, creating synergies between businesses and promoting catalogs;
– Capital controlled at 27.03% and 29.73% of voting rights by the Bolloré Group, the supervisory board of 13 members being chaired by Yannick Bolloré;
– Balance sheet free of debt with net cash of €348 million, equity of €19.2 billion.
Challenges
– Strategy based on the promotion of intellectual properties and content through franchises, “live” (festivals), on penetration of the African, Indian and Chinese markets and on online distribution via Dailymotion;
– Good visibility of the activity, subscriptions representing almost 2/3 of revenues;
– Innovation strategy based on the emergence of local creators, on the offering of creative platforms and incubators in several countries and on investment in innovative companies;
– “Creation for the future” environmental strategy: objective of carbon neutrality with a reduction of 30% from 2025 / circular economy, from eco-design;
– Penetration of China after the sale of 10% of UMG to Tencent with the acquisition of Front Network;
– Resolution of the conflict with Mediaset (nearly 29% of the capital but low voting rights) and Fininvest.
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