(CercleFinance.com) – Diageo today announced a new partnership with ecoSPIRITS, a company that produces circular packaging solutions for the premium spirits and wine industry.
The idea is to pilot a sustainable packaging format starting with Smirnoff and Captain Morgan in Southeast Asia, with a view to later rollout across the Asia-Pacific region.
This new partnership is part of the company’s commitment to transform packaging sustainability, as outlined in its Society 2030: Spirit of Progress action plan.
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