1/ Identify your interests and find your own niche
First step to launching into entrepreneurship: identify the concept that will drive you. No need to look for the idea that no one has had before you, the most important thing is to find your own niche and your own way of doing things to start your own business. This could mean an activity built around your passion, or simply a sector of activity that coincides with your interests. What are your talents, your strengths? What do you do with pleasure and efficiency? What values are important to you?
2/ Build a solid business plan
Do you have the idea? You now need to plan its implementation and refine your strategy. The development of the business plan is an essential step, which allows us to define a precise action plan: economic model, financial objectives, target audience, competitive analysis, marketing plan, anticipation of all potential obstacles… this roadmap comprehensive guide will help you stay on track at each stage of your business’s development.
3/ Find how to finance your project
Financing is often the most delicate step. Your banker refuses to follow you? Explore all the options available to you: regional grants, government aid, scholarships and trophies for women entrepreneurs, specific loans, crowdfunding, business angels and investment funds that support businesses created by women… prepare yourself to defend your project to convince.
4/ Do not hesitate to be accompanied
Developing a business and managing it on a daily basis is not easy. Exchanging with other entrepreneurs and benefiting from the support of a mentor or a network can help you gain maturity and grow your business. Develop your network and get closer to the chamber of commerce in your region, incubators, entrepreneur associations or even professional federations linked to your sector of activity. Please note: the Ministry of the Economy offers specific programs to support women entrepreneurs.
Read also :
⋙ Female entrepreneurship: overview with Pauline Grumel (Unisoap) General Public Prize Perle de Lait Trophy 2022
⋙ Gabrielle Hurtelle, Yoplait France Prize for the 2022 Perle de Lait Trophy, founder of Lili and Jude, shares her entrepreneurial adventure with us
⋙ Margaux Zekri (Miam’Up), 2nd finalist 2023, Yoplait France Prize gives us the keys to launching into entrepreneurship