For the very first time, the famous French YouTuber is releasing a lifestyle collection in collaboration with Etsy. Through it, Marie Lopez loudly affirms her support for small businesses and encourages her community to consume more responsibly.
YouTuber, author, entrepreneur … Marie Lopez, better known as Enjoy Phoenix on social media, adds a string to her bow by co-creating a collection of limited edition home decor and accessories with Etsy. For this exclusive collaboration, the young woman has joined forces with ten talented designers to imagine and co-create 21 everyday objects specially designed for fall-winter, for the home, for oneself, and even for her pet. Through it, Marie loudly affirms her support for small businesses and also encourages her community to consume more responsibly.
Daily essentials designed and made to last
For this collection, each creation has been carefully thought out, emphasizing the use of more responsible alternatives that contribute to the protection of the environment. Thanks to a mix of textures and high quality materials (ceramic, linen, black clay, natural fibers, solid wood, raffia and natural wool), Marie Lopez has indeed taken the time and the care to co-create a range of durable products that can pass the years without deteriorating and that we never tire of after a season. For us, the French entrepreneur has agreed to reveal the details of this unique collaboration.
© Wendy Jolivot
It is important to favor short circuits as much as possible and to promote the work of young designers.
- What does this collaboration with Etsy represent for you?
The culmination of a great collaboration with 10 incredible Etsy designers! We share the same creative vision and the same aesthetic, and I am proud to have been able to co-create this collection with them. They are also creators who, through their work, encourage consumers to consume differently and to find more responsible alternatives, an approach that is particularly close to my heart.
- Why did you want to get into lifestyle?
I have always liked fashion and decoration without always easily finding objects that corresponded to me so it's true that Etsy has always been a real source of inspiration for me and that I wanted to share it with my community.
- Did you come up with the idea for this collection?
It was Etsy who offered me to collaborate around a limited edition collection and with creators full of talents. I said yes without hesitation! Because for years, I have been browsing Etsy to discover and follow creators whose universe and the values they transmit in their work, close to those I share with my community.
- How did this collaboration go?
Happiness ! In addition to being incredibly talented, the creators understood so well the spirit I wanted to give to this collection and they knew how to translate it perfectly.
- How did you choose the products for the collection?
The idea behind this collection is to collaborate with every Etsy seller by showcasing their talent. We have therefore worked together to produce products that combine their know-how with our respective inspirations. I wanted in particular that we find neutral tones, soft colors, a variation of beige, contrasting with the use of very varied materials and materials.
- Why did you want to support small businesses?
I believe that supporting small businesses is more important than ever, because behind a small business, you know that there is a creator who lives off his passion. This is also completely in line with the process I have undertaken for several years, and my desire to encourage consumption in a more responsible manner.
- What were your inspirations?
I wanted objects that you never tire of in the space of a season and that can naturally find their place in any interior. I co-created this collection with Etsy designers by confiding my desires for a cocooning universe. Soft lines, natural materials, colors in harmony with nature were the guidelines of this collection. I love the unity that emerges from this collection. Even more this impression that each object is like an obviousness, to adopt without thinking for an unconditional and daily use.
- With this collection, you encourage your community to consume more responsibly. Why is this important to you?
Because I believe it is a necessity that we should all embrace. This collaboration is part of the continuity of my vision and convictions, which I share with my community, and I wish to continue to encourage people to move towards a more responsible and sustainable mode of consumption.
- What is the message you want to convey with this collection?
I think it is important to favor short circuits as much as possible and to promote the work of young designers who produce in an ethical and reasoned way, and not on immense quantities of production.
© Wendy Jolivot
The Enjoy Phoenix x Etsy collection can be discovered now on etsy.com, until December 31, 2020, and while stocks last.