Fashion: Lena Meyer-Landrut brings fashion label onto the market

Lena Meyer-Landrut brings fashion label onto the market

Lena Meyer-Landrut is now making fashion.

© imago / Gartner

Lena Meyer-Landrut went to fashion designers. The singer has presented her first collection and promises sustainability and inclusiveness for all body sizes.

Lena Meyer-Landrut (30) has presented her first fashion collection. Your label “A lot less” promises “sustainability”, “transparent communication” and wants to be inclusive for all body sizes. The singer’s first collection was created in cooperation with the About You company and contains 90 pieces, including t-shirts, dresses and shirts as well as loungewear, mostly in pastel colors and natural tones.

Lena Meyer-Landrut shows fashion in new music video “Strip”

The garments are available in sizes XS to XXXL and should therefore fit all body types. The prices of the individual parts range between 20 and 130 euros. In her music video for her current song “Strip”, the 2010 ESC winner is already showing some of the clothes. “Bringing this collection to life has been an exciting journey,” she writes on Instagram. “We put our heart and soul into the project.”

Like About You on his website writes that “high quality and sustainable materials” such as organic cotton were used for the collection.