Paris (awp/afp) – Fifa on Tuesday launched a free online platform for broadcasting live matches, dedicated content, games and World Cup archives, a service initially available in five languages and intended in particular for promote women’s football.
The platform, dubbed “Fifa+”, is to host “live matches from championships around the world, interactive games, news, information on competitions, unpublished video content (…), men’s football stories and women’s truly international”, details the international federation in a press release.
FIFA thus promises the broadcast each year of “the equivalent of 40,000 live matches” from all continents, including 11,000 women’s football matches. When the service is launched, 1,400 meetings per month will be broadcast.
The platform also offers the entire archives of the World Cup, men’s and women’s, “more than 2,000 hours of recordings”, whether in the form of complete matches or summaries.
Finally, “Fifa +” will broadcast statistics, documentaries (one of the first being devoted to the former Brazilian Ballon d’Or Ronaldinho), docuseries and talk shows. Next June, the platform should be available in a total of eleven languages.
This initiative by the Zurich-based body comes as more and more online entertainment giants are investing in sport, such as Netflix or Amazon Prime Video.
In 2019, UEFA itself launched its online video platform, called Uefa.tv, offering 60 years of European football archives and summaries of championships, including women’s, youth and futsal.
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