In particular, the survey of 16,000 people revealed that gamers were 4.3 times more likely to participate in online betting in places similar to this list of online casinos. But also 4.5 times more likely to participate in theIGamingthe group FTSE100 claiming that there is a “clear link between betting and gambling”.
Survey
Additionally, 10% of adults under 24 responded that they watch esports through platforms such as Twitch on a weekly basis, followed by 9% of 25-34 year olds and 6% of 35-44 year olds.
Demand for esports as an entertainment product – and therefore a betting supply – is also set to rise, as 37% of UK adults said they expect to watch esports online. future, more than double the current 15% who do, according to a separate survey of 20,000 adults in 16 markets.
According to Dom Grounsell, Deputy Director of Digital at Entain :
Enthusiasm for games, mobile and more social forms of interactive entertainment is far from confined to younger generations. People of all ages – especially middle-aged dads – enjoy games and seem to enjoy experimenting with new and exciting content. We are developing new interactive entertainment experiences, with more games and social features, as it is increasingly clear that this is what people want.
Young generation vs old generation
The research also revealed that the popularity of esports and video games is moving beyond the stereotype of younger generations, with “digital dads” retaining their enthusiasm for game consoles from their youth.
In fact, men with kids are twice as likely to spend time playing and watching esports as those without. 59% of British fathers aged 25 to 44 play video or computer games every week, twice as many as women in the same age group, who are 29%.
Overall, young people continue to dominate, as adults under 24 are the highest video game players at 53% per week, although 25-34 year olds and 25-44 year olds follow closely behind their younger counterparts with 46% and 36% respectively.
Entain Predictions
Finally, Entain also predicts an increase in the use of virtual reality, as 60% of the company’s digital consumers and 57% of adults under 35 said they are “very interested” in this technology.
own activitiesEntain in the sector were extended last year, as the company completed the acquisition of betting provider e-sport and skill-based betting Unikrnintegrating the brand, products, platform and technology of its new investments, as well as its team of 50 people, into its own operating capacity.
Video games and gambling
Video games may seem fun and harmless, but other Australian and international studies have also shown a link between online games and gambling. There may be a progression from video games to online games for money and gambling. Video games with gambling elements are very common.
Often these games target young people, but the risks of switching from online gambling to online gambling can apply to anyone. Numerous studies conducted around the world have looked into this potential danger.
What does gambling simulation look like in video games?
– Social casino games
They look and function like casino games, but instead of playing for real money, you earn points or in-game currency like coins or jewels. Sometimes players spend more to unlock special features or collect more points.
– Virtual goods like weapons or character upgrades
Sometimes these goods can be obtained by chance, and could even be exchanged online for real money.
– Loot Boxes
A loot box is a reward that you can win or buy during a game. The contents of a box are based on chance, which is very similar to a gambling game. The cost can rise if you buy loot boxes with real money.