After many bad adventures, GameStop must now turn to a fallback solution. The American company, like many others, has recently fallen victim to the decline in video game purchases in physics. Whether it is because of the COVID-19 crisis, during which many were unable to make it to stores, or simply because of the ease of shopping online, physical sales are losing market share every year. .
In order to compensate for the losses of its group, GameStop would therefore focus on NFTs. According to a report by Wall Street Journal, employees working on the project reportedly reported that a team of 20 people had even already been formed. They will work on setting up an online store, which will sell skins or even weapons to be used in different games.
In addition, GameStop would be in partnership with various game companies using NFTs and the blockchain (a private information network). If we trust the report, the video game sales company has already invested tens of millions of dollars. An expensive project but which, for GameStop, is a chance to save his business.
Last December, the CEO of the company, Matt furlong, spoke about the job offers related to NFTs that appeared on their recruitment site: “The company now wants to explore new emerging technologies “. It is therefore very likely that the American firm will turn to paid content online this year.
Knowing that the NFTs are debating on the net, this decision could bring him big or on the contrary tarnish his image. Will the risk be worth it? Case to follow.
top games
We’d love to say it’s a surprise, but it’s not. The publisher who prefers to favor slot machines over video games has decided to celebrate the anniversary of one of the most famous licenses by selling GIFs of his games at an event called Konami Memorial NFT.