Google has announced a special conference for its search engine. The subject of artificial intelligence will hold a central place there when the engine is threatened for the first time in its existence by the success of ChatGPT.
For the first time in its history, the Google search engine may feel threatened despite its very important position in almost all markets. The arrival of artificial intelligence and ChatGPT in particular have shown that it is possible to get answers to your questions in a better form than a page of links, some of which are sponsored.
An attack both against the relevance of Google as a tool, but also against its economic model. The firm could not ignore it and quickly sounded the state of emergency.
Today, she announces a conference dedicated to research and AI.
No time to wait for Google I/O
We thought that Google would wait until spring and its big Google I/O conference to multiply the announcements around AI, but it seems that the firm is very impatient to show what it has in its pocket.
The firm has invited the press for an event on February 8 from 2:30 p.m. Cocorico, the event will take place in Paris and Frandroid has received an invitation.
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The 40-minute event will also be streamed live on YouTube. Google promises to reimagining the way people search, explore and interact with information, making it more natural and intuitive than ever to find what you need» using «the power of AI“.
The talk should be about the Google search engine and Google Maps which are both mentioned in the description of the YouTube video. The thumbnail chosen by Google also shows Google Lens and Google Shopping. Improvements can be expected for each of these services.
Google needs to move fast. Its only rival with some weight in the sector, especially in the United States, Microsoft Bing, will integrate AI into its engine in the coming weeks. Microsoft would even use the brand new GPT-4 language model.
At the end of 2021, Google had particularly highlighted MUM, toMultitask Unified Model. It’s about combining the strengths of its search engine and Google Lens to create a multimodal search. For example, the text “how to fix” with a photo of a broken device.
Answers in a few days.
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