(Boursier.com) — European leader in food packaging solutions, the GUILLIN Group announces that it has today taken a 49% stake in WOBZ Industries and WOBZ Distribution.
WOBZ revolutionizes the ultra-personalization of containers suitable for all family or group events, including a wide range of reusable cups also covering the growing demand for festivals and other sporting and cultural events.
Riding on strong and promising trends such as nomadic consumption, digitalization and environmental awareness, WOBZ has developed a unique and innovative online personalization tool, connected to a first-rate proprietary digital industrial tool. In 2023, WOBZ achieved a turnover of 10 ME, very strong growth, through several websites, and employs 60 employees.
“We are very happy to become a partner in this great entrepreneurial adventure,” declares Sophie Guillin, Managing Director of the GUILLIN Group. “The energy and creativity that emerge from the WOBZ Distribution and WOBZ Industries teams are all assets that will allow us to accelerate the digitalization and personalization of our offer, while developing our reusable solutions. We will have to heart to put our know-how and experience at the service of these two young connected start-ups.”
For Guillin Group customers, this equity investment is, once again, the opportunity to have access to an even wider range of multi-material food packaging solutions, thus meeting all of their needs.
“All the teams at WOBZ Distribution and WOBZ Industries are joining forces with this very motivating project which marks the start of a new adventure for our structures. We are going to rely on a solid group, a European leader, which will allow us to cross a milestone and accelerate our development, particularly in the segment of customizable and reusable cups. It is an exciting challenge that we are happy to take on” declared Damien Fauve, shareholder and president of the two companies.
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