The chain’s competitors decided to take advantage of the situation.
Could fast food chain KFC’s fries cause it to lose its customer base in Kenya? #BoycottKFC, have been tweeting angrily for two days by many Kenyans. Ironically, it was the success of the American fried chicken specialist that put him in trouble.
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KFC, which has 35 locations in East Africa, is facing a shortage of French fries in Kenya. This is due to disruptions to global shipping caused by the coronavirus pandemic, the local boss of KFC explained, adding that a ship was expected this week.
But this justification sparked the anger of Kenyans who discovered that KFC imports its potatoes and does not source from local producers. potatoes enter the harvest season with an overabundance of production.
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“If you are a true Kenyan, don’t eat KFC’s fries!One user tweeted. All KFC suppliers have to go through a global process to ensure the quality of their products, which cannot be bypassed even in the event of a shortage, the KFC manager tried to justify. Faced with anger, however, he announced a project to supply Kenyan farmers. Its competitors decided to take advantage of the situation. “We have enough fries for everyoneBurger King tweeted, without specifying where his potatoes came from.