An annual internal summit dedicated to AI is scheduled for next week at Apple. Enough to present a roadmap on the brand’s projects, ahead of the next WWDC in June. Apple could enter the battle in the artificial intelligence market, alongside Microsoft and Google.
It’s jostling in the artificial intelligence market: this Tuesday, February 7, Microsoft will hold a major conference on the subject, just before that of Google the next day. Doubt is no longer allowed: the war for AI is declared. But if since the beginning Apple has remained quiet in relation to this market, it could not last. It is rumored that next week, a very important meeting would take place in the offices of the company, about artificial intelligence.
A ” WWDC » internal dedicated to AI
This is journalist Mark Gurman from Bloomberg, always very aware of the current affairs of the company, which affirms this. In a tweet published overnight (French time), he indicates that Apple ” is hosting its annual internal AI summit next week ”, which would be planned since before the announcement of the conferences of Google and Microsoft. He is pointing out that “it’s like a WWDC for AI, but only for Apple employees.»
On the heels of OpenAI, ChatGPT noise and Google + Microsoft AI launches, Apple is holding its (previously scheduled) annual internal AI summit next week. It’s like a WWDC for AI, but only for Apple employees.
— Mark Gurman (@markgurman) February 6, 2023
The journalist adds that “the event will be held at the Steve Jobs Theaterlocated at Apple’s physical headquarters. Employees will also be able to follow the meetings live remotely. Since the health crisis, Apple has organized its media events remotely, without a physical conference.
On his side,MacGenerationspecifies that Apple had abandoned the obligation to have a negative test for Covid-19 to go to the offices. It is therefore questionable whether Apple will open its doors again for product launches in the coming months, for the next WWDC or the launch of the iPhone 15.
What Apple is preparing for artificial intelligence in 2023
It’s hard to know what Apple’s plans are in 2023 on the AI side as rumors are rare. At the beginning of the year, the brand offered a series of audio books read by an automatically generated voice.
However, we can dream of imagining a redesign of Siri, Apple’s voice assistant. Indeed, it has been years behind Google Assistant or Amazon Alexa. There are still a lot of questions he can’t answer and gets away with making a joke or diverting the subject.
Perhaps Apple could introduce new features, for example to automatically respond more extensively to emails or text messages. This could be the case with a Siri that behaves like ChatGPT in some way.
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