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In the middle of a month of pride, Calvin Klein revealed the name of his new muse. The American brand called on Jari Jones, tall model, trans and LGBTQIA + activist. A choice that is unanimous on the Web!
Calvin Klein takes another step towards diversity! While the whole world organizes marches in the colors of the rainbow to support the LGBTQIA + community, the American brand decided to jump at the opportunity by revealing the face of its next muse. In the middle of a month of pride, she naturally turned to Jari Jones, black model, tall, transgender, lesbian and activist. The announcement, which was made a few days ago on social networks did not fail to make users react and all applaud the choice of brand!
A beautiful message of love and hope
A fervent supporter of the Black Lives Matter movement, Jari Jones quickly shared the happy news with her followers on her Instagram account. Bottle of champagne in hand, the top model poses in front of the advertising campaign she has produced with Calvin Klein. Proud, she explains how happy she is to finally be able to represent the LGBTQIA + community.
"I was tired of waiting for these moments to come. So I decided to create them. Not for me, but for the next dreamers: outcasts, queer, trans, disabled people, big and beautiful blacks, all these stars waiting for their moment to shine", she writes in caption of her photo before concluding:"Thank you to Calvin Klein for this collaboration which, I hope, will be a symbol of hope and love during these moments. BLACK TRANS LIVES MATTER !!". A very beautiful message that we can only applaud!