(CercleFinance.com) – JCDecaux announces today that its Estonian subsidiary JCDecaux Eesti OÜ has won an exclusive 21-year advertising street furniture contract in Tallinn (452,000 inhabitants), the capital of Estonia.
This contract includes the installation and maintenance of 1,200 bus shelters, 34 self-maintaining toilets and 141 standing street information displays (MUPI).
‘Tallinn is a major hub combining technology and modernity, as well as a popular tourist destination and the green capital of Europe in 2023. We are delighted to strengthen our long-term partnership with Tallinn’, comments Jean-François Decaux, Co -Chief Executive Officer of JCDecaux.
According to him, this partnership will increase JCDecaux’s market share, which currently stands at more than 5% of total media spending in Estonia.
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