Jude Bellingham
He shows his muscles for Kim Kardashian’s label
This is how fans know him so far: Jude Bellingham plays in midfield for Real Madrid and the English national team.
© sbonsi/Shutterstock.com
Kim Kardashian has pulled off a sexy coup for her Skims men’s line: she has signed soccer star Jude Bellingham for a campaign.
The English national player Jude Bellingham (20) flexes his muscles in the new campaign of Kim Kardashian’s (43) model label Skims. Shortly before the European Championships, he is promoting the reality star’s men’s collection.
In the commercial he is also allowed to kick
The Real Madrid player, who will be part of the English national team at the Euro 2024 starting on 14 June, shows in a video posted on Instagram account of the label, as well as several photos of his well-trained body in different underpants.
The images, which also show the athlete with a football in his hand, are accompanied by slogans such as “The best of football meets the best of underwear” or “How SKIMS Mens is @judebellingham incomparable”. In the video, the star, who is dating Dutch model Laura Celia Valk (25), not only shows off his six-pack, but also his football skills. He kicks the ball in grey underpants.
Kim Kardashian has already had other athletes in action
Kim Kardashian has thus signed another athlete as an advertising face. The 43-year-old launched Skims Men in October 2023, expanding her $4 billion brand. To kick things off, Brazilian soccer star Neymar (32), Canadian basketball player Shai Gilgeous-Alexander (25) and US football player Nick Bosa (26) drew attention to the new men’s collection.
In a press release, Kardashian was quoted as saying: “Expanding into men’s clothing is an important milestone for the brand and a testament to Skims’ commitment to providing solutions for everyone.” She said she couldn’t wait “for everyone to experience our amazing range of products.” With Bellingham, she has now achieved this even more, as numerous positive comments under the photos prove. Several followers attest that Kim Kardashian has achieved a real coup with Jude Bellingham. She is simply the “queen of marketing”.