lifestyle brand? – Dacia Manifesto: The Romanians turn it up!

The two-seater stands on its deep-treaded tires in a maximally reduced form: doors, windows and windshield are missing, luggage is lashed with tension belts at the rear or on the roof, instead of being stowed in the classic way behind a trunk lid. Instead of two headlights, there is only one, but it is detachable and can alternatively serve as a flashlight. This already shows that a series implementation is not planned here. Instead, the study should show what Dacia wants to stand for in the future. “Essential” is the most used word – cars without frills and at a reasonable cost. Le Vot wants to counteract a trend that threatens to turn mobility with one’s own car into a luxury.

source site-13