Not only Salzburg’s tourism is groaning audibly under the new Corona measures: The 13 cinemas in the state have felt a significant decrease in viewers since November 8th. For some operators, locking should only be a matter of time.
Alexander Krammer, Salzburg’s cinema branch spokesman, is expecting a rough winter: “With the introduction of the 2-G rule on Monday, November 8th, we lost 40 percent of the audience. If you add the households in which one is vaccinated, the other is not vaccinated and no one comes, then we are at minus 50 percent. Minimum! ”In addition to the lower number of customers, there is another inhibition threshold: the mask requirement. “Which means that less is consumed. In large cinemas such as the Cineplexx, food and drink make up 60 to 70 percent of sales, on average it is 40 to 50 percent, ”explains the Mozartkino managing director. “It won’t work without economic aid!” And even if a major lockdown is prevented and the number of cinema fans stabilizes, many of the 13 operators in the state have a lock in the back of their minds. Krammer: “We are dependent on the film distributors. If, as in the previous year, there are no new films on the market, there is no content. The situation is really dreary! “
source site-12