Good news for people with afro hair, Lush has created a full range of care for frizzy hair. Zoom.
At Lush, there are a lot of beauty products, each one cooler than the next. Bath bombs, shower gels, body creams, massage bars … we can also count on the brand to take care of our hair. But had you noticed that their hair lines were not quite complete? Indeed, there are still a few days of this, Lush did not market hair care products specially designed and adapted for frizzy hair.
It is therefore after several years of work that Lush now offers products for sale for Afro hair. Particular and specific care designed by Lush specialist Sarah Sango. "As a consultant, I can bring my experience, create suitable products and pass on my knowledge of cultural aspects related to Afro hair: how we style it, how we take care of it, and what it means to us" she explained via a statement. And that's how Sarah came up with a range of 6 new products for Lush. Treatments for the hair curly, curly or kinky, and which really meet their needs.
This new range of Lush is complete, offering products from washing to hairdressing. It includes a solid shampoo Feeding Avocado (Avocado Co-Wash), a conditioner rich in protein (Power Conditioner), a conditioner ultra-nourishing and hydrating (Glory Conditioner), a detangling spray without rinsing based on oils (Super Milk Conditioning Spray), a shea butter treatment (Renee’s Shea Souffle Hair & Scalp Oil), and finally a nourishing cream to aid styling (Curl Power). As for the formulation of treatments, we can of course count on Lush for combos of natural ingredients. Sarah was also keen to rely on ancestral recipes for these creations.
A range adapted to the L.O.C.
The new Lush range for curly, frizzy and frizzy hair has also been designed to be able to adapt to the L.O.C. The products imagined by Sarah can thus be used separately or combined to correspond to the three stages of the L.O.C. "The L.O.C. method is a process that involves moisturizing the hair and then making sure it absorbs that hydration in the best possible way." Sarah detailed. "LOC is an abbreviation of" Liquid, Oil and Cream ". The liquid is applied first to moisturize the hair; it also opens up the hair shaft to allow it to absorb the hair. oil that follows. The second step is the oil, which nourishes the hair and locks in moisture. The third step, the cream, gives the hair definition. " The L.O.C. is ideal and recommended for moisturize and protect frizzy, curly and frizzy hair.