In recent years, the group has begun to move upmarket on all of its brands.
In Singapore
In the luxury watch market, prized by collectors and fashion enthusiasts, LVMH is sharpening its weapons. With its Zenith, TAG Heuer, Bulgari and Hublot brands in particular, the world leader in luxury realizes nearly 9 billion euros in high-end watchmaking and jewelry. If it does not detail the purely watchmaking activity, this division experienced a jump of 40% in 2021, like-for-like. And 24% in the first nine months of 2022.
In recent years, the group has begun to move upmarket on all of its brands. It should allow it to continue its momentum, in a luxury watch market which grew by more than 22% in value in 2022, despite signs of a slowdown at the end of the year. “For five years, we have been sensing market changes, which have led us to focus on raising the brand”explains Frédéric Arnault, CEO of TAG Heuer, one of the watchmaking pillars of LVMH with nearly 1 billion euros in…
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