LVMH unveils eco-responsible outfits for volunteers at medal ceremonies

Organizers are slowly providing information on the details of the 2024 Paris Olympic Games. While we still don’t know who will sing at the opening ceremony on July 26, we are learning more about the outfits that the extras will wear, as well as the volunteers selected for the medal presentations…

In a few days, the Olympic flame arrived in Belem in Marseille last month under the watchful eye of Nolwenn Leroy will make a first visit to the capital. A former Miss France will be present on site, as will the singer Arielle Dombasle who will take advantage of this to promote his new single Olympics. The organizers of the Paris 2024 Olympic Games are gradually revealing information about the various events associated with this major sporting event. So much so that we still do not know the names of all the artists who will perform at the opening ceremony scheduled for July 26 a moment that we hope will be unforgettable.

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However, we know from a reliable source that the DJ Cerrone – pioneer of the french touch – will play his global hit Supernaturewhile persistent rumors echo a possible participation of Celine Dion. The singer of Quebec origin would arouse a certain fervor, she who has just operated her comeback with the documentary I amafter two years of media withdrawal. As for the presence ofAya Nakamurawhose name has been on everyone’s lips since his meeting with Emmanuel Macron, it has still not been made official.

An outfit that surfs on the nostalgia of the good old days

On the other hand, we learned a few days ago that the television presenter Daphne Bürki had been chosen to dress all the protagonists for the various ceremonies (including the opening) of the Paris 2024 Olympic Games. The juror of Drag Race France made it known that it was a “honor” for her to take up this challenge, since the eyes of the whole world will be fixed on the capital for these highlights. “It’s a unique opportunity to highlight the talent of passionate creators with whom I have worked for over 20 years, whether young creators or renowned houses, as part of the hosting of daily television shows.”she had said on this subject, insisting on “showing the best of French culture and fashion”.

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She won’t be the only one who wants it, since the group LVMH will also get involved in the Paris Olympics. French luxury group has just confirmed that he will dress all of the volunteers for medal ceremonies. LVMH, which had already announced that with Berluti it would supply the ceremonial outfits for French Olympic and Paralympic athletes, has now made the outfits for the 515 volunteers who will hand over the 322 medals of these 2024 Olympic Games. Namely a polo shirt and a newsboy cap made from jersey made from recycled or organic materials, and sourced from LVMH workshops. The polo shirts are the result of a collaboration with Duvalan SME from the Vosges with which the luxury group formed a partnership in 2019 for promote the professional integration of refugee artisans in France.

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LVMH group has invested 150 million euros

LVMH’s Head of Image and Environment revealed at a press conference held on Tuesday, July 2 that “These outfits and these platforms embody the same ambition since the beginning of our partnership with Paris 2024”He stressed the desire to bring everything “know-how and the best” of the group’s creativity “at every moment to be the artisan of all victories”. “Through this contribution to the winners’ ceremony, we are highlighting the work of our artisans and the associations with which we work for Accompanying athletes in a moment of posterity which will be one of the most beautiful moments of their career and a memory for life”he added, stressing that nothing could take away the enthusiasm of his colleagues in this adventure.

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During this press conference, it was also recalled that the luxury group was mobilizing by investing a total of 150 million euros to support the Paris 2024 Olympic Games. It is in fact the biggest partnership ever concluded by LVMH. “We value the image of the group’s brands. But there will be no business in the short term”we wanted to recall in conclusion.

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