M6 Metropole Television: efforts pay off

The M6 ​​title, which achieved a disappointing performance in 2023 with a decline of more than 15%, has recovered a little in recent weeks since our recent purchasing advice… Certainly, the deterioration of the advertising market has penalized revenue from the group, but the strengths of the file remain numerous! The abandonment of the planned merger project with TF1 which weighed on the title last year has now been digested… Basically, M6 is affected by the gradual decline in the traditional television audience in favor of broadcast platforms. streaming and internet… But, fortunately, efforts to control costs and…