Magali Berdah, her tendinitis and her stalkers by the thousands

VSis the story of tendonitis. There was a time when, when a personality made a blunder on TV, we laughed about it for five minutes at the coffee machine, then we went on to promote Martine in accounting. From now on, the blunder becomes an object in itself, which escapes its creator, and whose meaning is diverted at will on social networks, for days, even weeks. From now on, when we hear “Magali Berdah”, we will think “tendonitis”.

It all started with the documentary “Influencers, scams and politics”, a somewhat catch-all picture of the profession of influencer and its excesses, broadcast on September 11, and which broke an audience record on France 2. of the e-influencer agency Shauna events, Magali Berdah, opened the doors of her offices there and then answered Tristan Waleckx’s questions on set. The latter tried to corner her on the fact that she was not wearing the connected watch which she was advertising (who asks Charlize Theron why she does not wear J’adore, by Dior or Stéphane Plaza if he is a subscriber in Verisure?). The popess of reality TV admitted that she did not wear it every day, citing a problem with tendonitis.

A clumsiness which, the next day, sparked a flood of occasions on Twitter. From the CGT to Tinder, via Buffalo Grill, Actimel, Doctolib, Pôle emploi and Crédit Agricole, all the communicators, visibly lacking in imagination, have surfed the wave of “lol” in mode: “I can’t , I have tendinitis. “Even Nikita Belluci, figure of porn, was ironic about the cancellation of his gang-bang by taking up this excuse. Since then, the call for Russian reservists, the annoyance of King Charles III, the setbacks of Mbappé or the discomfort of the Nupes in the face of the Quatennens affair, everything is a pretext for the blagounette on the inflammation of the tendons.

One who has a long arm, and who is jubilant about this national epidemic, is Booba. The Duke of Boulogne has been leading a crusade on social networks for several months against “influencers” and Magali Berdah. The rapper, who filed a complaint against the businesswoman at the end of August, accuses her of ripping off young people with fraudulent product placements. A war in which he won the first battle with the investigation opened by the Grasse prosecutor’s office on September 6 for “misleading commercial practices”.

Read also Article reserved for our subscribers Magali Berdah, the influencer who weighs in the world of reality TV, and arouses the curiosity of the government

Object of the laughing stock of Internet users, Magali Berdah, going so far as to explain herself on Brut. and Virgin Radio on the fundamental issue of his arm pain, thus unknowingly became a meme of his own free will. More interesting was the press conference on September 14, where the quadra, the trembling voice, launched a real call for help: “I remain standing and I will not be silent. » She describes Booba as “harasser and not whistleblower” and denounces the ordeal she has suffered since the rapper launched his community against her (6 million Twitter subscribers) in May; nearly 100,000 messages of hate, death threats, rape and incitement to suicide, including against her children, while her home address was made public (she had to move).

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