DECRYPTION – In a double context of inflation and war in Ukraine, the high temperatures and the lack of precipitation in recent weeks could accentuate the upward pressure on the amount of the caddy.
If the figures for August are not yet known, those for July clearly show the extent of the phenomenon. According to data from Météo-France, the latter was the second driest month ever recorded in France since March 1961. In question? A strong lack of precipitation compared to previous summer periods. To this must be added an unprecedented series of heat waves and fires that have dried up agricultural soils and through food production areas.
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In an already highly inflationary context marked by the war in Ukraine – prices rose by 6.1% in France in July – this additional weather situation raises the risk of further price increases on certain foodstuffs. According to panelist NielsenIQ, inflation hit 7% on the shelves in August year on year. And it could rise to 10% by the end of 2022. Cereals, milk or meat are particularly scrutinized. Central elements of shopping carts…