Medef and the Nord department join forces in favor of employment

It is unprecedented in France. The departmental council of the North and the Medef signed a partnership on October 18 to allow recipients of active solidarity income (RSA) to find a job. “We don’t want to do the job of Pôle emploi, underlines Yann Orpin, President of Medef Lille Métropole, but we speak the language of business, so we understand them. “ Not enough to offend the territorial director of Pôle emploi Nord, Séverine Delong, who specifies: “We are not against each other. If relay actors carry the same message as us, we gain in strike force. “

The system targets 17,000 young people out of the 35,000 beneficiaries under 35 in the Lille metropolitan area. All will be called individually. “By the end of December, 6,000 beneficiaries will have already been contacted by our partner, the association Tous tes Possible”, explains Sonia Tita, inclusion project manager at Medef. But not everyone will necessarily have a job offer, because of their mobility, childcare or health problems. “These brakes must be lifted because the RSA cannot be a lifelong solution”, judge the new president of the department, Christian Poiret, who presented, Monday, November 15, the third edition of “Succeed without waiting”, another device intended for these recipients.

About twenty companies, in the fields of catering, mass distribution, home help or transport, already offer 140 positions.

So these are the people being “Ready and motivated to go to work” that Sonia Tita will direct to companies whose needs she knows and “Who agree to break the codes of classic CV and interview recruitment”. About twenty of them, in the fields of catering, mass distribution, home help or transport, already offer 140 positions.

Thus, Cleaning Bio, a group of companies specializing in cleaning, is looking for around ten cleaning agents. “We have three employees on trial by this device”, notes the HRD, Charlotte Dollé. The companies undertake to take the beneficiaries for two weeks. “The discovery is done in pairs, and we have set up a sponsorship with former employees”, she adds.

“All sectors are recruiting, in all trades”

The needs are great. As early as September, the president of the Hauts-de-France chamber of commerce and industry, Philippe Hourdain, indicated that 33% of the companies questioned encountered recruitment difficulties. According to Frédéric Danel, regional director of Pôle emploi in Lille, 60,000 jobs are offered in Hauts-de-France, more than half of which are on permanent contracts. “We are breaking all of our records. All sectors are recruiting, in all trades. We haven’t seen this for twenty years ”, he notes. However, despite a drop of 4% in the region in three years, the unemployment rate remains the highest in France, at 9%, or 572,000 people, against 7.6% nationally.

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