(AOF) – “We achieved a 2023 turnover of 12 million euros with an expected operating profit of 700,000 euros,” declares Yves Abitbol, CEO of Myhotelmatch, a luxury travel platform based on matching, “ The year 2023 was a pivotal year for the application which saw its development accelerate” until its release in December 2023, says the company. “More than a million euros was invested allowing the creation of an internal team and the development of the application” and management “hopes to recover 40% of research tax credit (CIR)”.
One of the company’s priorities is the expansion of the hotel network thanks to the partnership signed last year with Amadeus, giving access to a database of 9,000 hotels in the luxury category. To date, 800 hotels are already profiled in the application, and from February 29, more than 1,000 hotels will enrich the stay offer included in the application.
Furthermore, on March 1, a new application dedicated to staff of partner hotels will be launched. The latter will allow hotel employees to monitor the performance of their establishment in real time on their mobile phones.
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Global tourism still on the rise
Over the first nine months of 2022, 700 million tourists traveled internationally, more than double (+133%) the figure recorded for the same period in 2021. This figure reached 63% of 2019 levels , which should allow the sector to reach 65% of its pre-pandemic levels in 2022. This result is due to a high level of demand and the gradual lifting of restrictions in a large number of countries. Europe is significantly supporting this rebound with the arrival of 477 million people between January and September 2022 (68% of the global total), reaching 81% of the pre-covid level. Tourism there is driven by strong intra-regional demand and travel from the United States. Some destinations saw notable increases in revenue, including Serbia, Romania, Turkey, Latvia, Portugal, Pakistan, Mexico, Morocco and France.