When one of the most famous and followed beauty YouTubers in the world meets a giant from the make-up universe, it sparkles! Discover this superb palette of which we now know almost all the secrets.
" The big day has finally arrived, today I share with you something that I am very proud of and that makes me happy This is how NikkieTutorials' YouTube video begins in which she announces to the more than 13.5 million people who follow her the big news: the launch of her eyeshadow palette, in collaboration with BeautyBay.
Throughout the 27 minutes of video, the make-up artist Néerlandaise gives herself open heart and goes through all the emotions: at the same time anxious, excited, (very) happy and moved, she explains everything that is behind the release of this so surprising palette with pressed pigments.
While she admits to us having worked for many months to make her become as perfect as possible, we understand that her palette was actually ready to be marketed for a while … But as the year 2020 has been crazy for everything the world – and even more so for Nikkie de Jager, obviously – his project finally had to be delayed. It all started with the enormous buzz was prompted by the revelation of her trans identity in a most candid video, which she was compelled to post earlier this year after being blackmailed. Following this episode, Nikkie Tutorials simply refused to announce the launch of their new palette for fear of being accused of wanting to take advantage of the enthusiasm created by this coming out premature. A few months later, then that an armed robbery at his home was once again about to undermine his plans, the star of Youtube decided otherwise: " No, I won't let them take that away from me too ".
Thus, just two and a half weeks after this terrible event, the young woman takes her courage in both hands and announces the big news on her channel Youtube. If the surprise is there, it is because it was a long time since the young woman had not allied with a brand for the launch of an eyeshadow palette after the very bad experience that she lived in 2016, during his collaboration with Too Faced which many were very disappointed. " VSit almost cost me my career », She says.
Although it took her a few years – during which time many brands had to face many refusals – she ultimately chose to take Beauty Bay's offer – famous e-shop English company with its own line of cosmetics – early 2019. Nikkie admits to having full confidence in this brand whose eye palettes are undeniably part of its top 3. It is therefore in the hands of these two giants of the beauty universe that the superb palette was born Nikkie Tutorials x Beauty Bay.
Colorful, to say the least, is that this palette was truly created in the image of Nikkie de Jager. Of packaging, colors, through the names given to each make-up, everything has been carefully thought out and inspired by the life and personality of the YouTuber.
By opening in the middle, the palette reveals two very distinct facets: a light and bright side on the left, another much darker in front, like the reflection of her life, she explains. In all, she reveals 20 very different eyeshadows, each more beautiful and pigmented than the next. There are matte, shiny or duochromatic shades, ranging from orange to blue, including nude, green, brown, and many more shades.
Nikkie Tutorials says the color and name of each shadow all tell a story, 20 little anecdotes she is happy to share in the rest of her video. More or less light, we discover in particular that one of them is a tribute to his deceased brother, that another is inspired by the colors of the LGBT flag, when the next one is in the eyes of her fiancé, Dylan …
While it will only be available from Monday, August 31 – exclusively on beautybay.com and nowhere else – this pressed pigment palette is already making a lot of talk about it and fans of make-up can only look forward to it! Fortunately, since this is a limited edition, a waiting list has been created. All you need to do is register as soon as possible to gain early access, not only to that $ 30 pallet that everyone is going to be snapping up on, but many more benefits as well. On our side, we can not wait! Not you ?
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