No battle with SFR or new Free features on 18/09 at the Olympia: will Xavier Niel reveal the secrets of his success?

Free founder Xavier Niel will take to the stage at the Olympia on September 18, 2024. Contrary to initial speculation, the event will not involve a new Freebox or a clash with SFR.

The mysterious posters announcing “Xavier Niel at the Olympia” turned heads on Tuesday. The boss of Free, as is often the case, managed to create a real buzz around this event. But those who were hoping for a revolution in the world of telecoms will have to review their expectations.

On September 18, Xavier Niel will not unveil a revolutionary new Freebox, much less a cut-price Free mobile plan, but will engage in an equally unusual exercise: explaining to the French how to join the very exclusive club of billionaires. At least, that is what the new poster for his performance at the Parisian event venue suggests.

From “rap contenders with SFR” to reality: a look back at 24 hours of speculation

When the first posters appeared in Paris, Internet users’ imaginations ran wild. A stand-up show? A conference on the future of telecoms? Or perhaps an unexpected artistic performance by the boss of Free, a boy band in a trio with SFR and Bouygues? Theories were rife, especially since the date of September 18 is not insignificant: it marks the 22nd^e anniversary of the launch of the first Freebox.

Xavier Niel himself played with the public’s expectations. When asked about X, he responded with his characteristic humor that it would be a ” rap contenders with SFR ” Enough to put a coin in the machine and fuel all the craziest theories.

But the reality, although less spectacular, is no less intriguing. No verbal joust in sight nor any new revolutionary offer for Free. The event of September 18 seems to be part of a more personal approach by Xavier Niel.

“How to become a billionaire?”: Xavier Niel reveals himself on stage

It is the new poster on the Olympia website, as well as the publication by Xavier Niel on his X account which should put an end to the speculations, despite the good lead smelled by some Internet users.

The provocative poster “How to become a billionaire?” seems to set the tone for the evening. Xavier Niel, one of the richest men in France with a fortune estimated at 22.1 billion euros according to the site Challengeshas he decided to lift the veil on his exceptional career?

The event at the Olympia would in reality be a preview presentation of his autobiography, entitled XN Interviews. Co-written with Jean-Louis Missika, former Free administrator and politician, the book will be officially released on September 25. Viewers would therefore have a week’s head start to discover the secrets of the Free founder’s success.

As the Olympia website explains on the booking page for Xavier Niel’s performance, ” How to become a billionaire? This is the question everyone is asking. There are only 53 people in France who can answer it. Only one will do it on the stage of the Olympia “, so there would be no more doubt about the theme of this evening.

It is true that Xavier Niel is used to small dishes in the big ones. So rather than a simple book signing session in a bookstore, Niel opting for a grandiose presentation, in his image would not be surprising. The ticket prices, ranging from 2 to 39.99 euros, echo Free’s historical offers. A nod to the operator’s loyal customers who have followed its rise since the beginning.

As a bonus, as the Olympia reminds us, participants will not only be able to attend the conference, but also leave with a preview of the book. A unique opportunity to hear directly from Xavier Niel the steps that led him to the top of French entrepreneurship. If, however, this is not a new pirouette from the billionaire. Contacted by the editorial staff of Clubic, the boss of Free did not confirm this information.

Source : Xavier Niel’s X account, UniversFreebox, Olympia