Goodbye wrong purchases
With these 5 tricks, online shopping will be perfect
© Westend61 / imago images
When you open a package, do you quickly become disillusioned? Too expensive, too extravagant, doesn’t fit your own style… With these five simple tricks, that won’t happen anymore. Because if you really like all things, you can plan in advance.
Be careful when buying online! This rule actually sounds plausible and simple. However, you don’t always make the smartest decision. Sometimes when shopping online, your eyes are bigger than the ones you have when the long-awaited package finally arrives. Why does the sweater suddenly shine so strangely? And didn’t the trousers actually have wide legs and a light-colored seam? Then the disappointment is great. Another package that has to be taken to the post office. With a few simple tricks, the shopping experience can become a great pleasure.
Choosing the right time
Whether you’re lounging on the couch in the evening and scrolling through the online shops at 9 p.m., or during your well-deserved lunch break. Doesn’t that make a difference? Not correct! In fact, the time of day has an impact on how good our decision really is. That’s what a study by Argentinian researchers shows, that’s the way they have it Decision-making behavior of 184 chess players analyzed. In their rounds, within three to 15 minutes, they have to think about 40 moves well and quickly. The data from the “Free Internet Chess Server (FICS)” then showed the researchers at what time good and wrong decisions were made. The moves between 8 a.m. and 1 p.m. were the most accurate and less intuitive. So if you don’t want to be guided by your feelings, buy in the morning.
Don’t put yourself under pressure
One discount campaign follows the next. While online shops use a countdown and app notifications to indicate that the discount is about to expire, discount codes are being thrown around on Instagram. It is important not to feel compelled to make a purchase decision by external stimuli. So it can be that the skirt that you don’t like so much suddenly seems much nicer. You should sit out this feeling: Am I really wearing this thing? Am I still looking forward to it when it arrives, or is it already a bad conscience? Take a deep breath and keep a cool head! Many discounts are still available after the campaign has expired. For example, when registering as a new customer or if you follow the desired shop on Instagram and look there on which photos the account has been tagged. Various influencers mark these brands and also have their discount code in the caption — which we simply snitch.
The right screen brightness
We want to take a very close look at certain details; you quickly play with the brightness of the display. Whether the setting is too bright or too dark: Both are annoying when shopping online. If the screen is too dark, you cannot see the clothes properly. It is easy to confuse the fabric or the print. But a display that is too bright also has disadvantages: it not only distorts the color scheme, but also tires the eyes. During a longer online shopping trip, the strained vision can lead to wrong decisions. The ideal brightness in daylight should be 100 to 150 cd, which corresponds to 50 to 75 percent of the brightness control.
Don’t set the alarm too early
If your favorite series was too exciting in the evening or you’ve been busy all day and then don’t get any rest, your body and your mind are tired. A lack of sleep is noticeable from as little as one night and leads to difficulties concentrating and paying attention. Wrong decisions can be made so much easier and faster. It is therefore ideal to browse the online shops well rested and with at least 7.5 hours of sleep.
Do a little thought experiment
That, that and that! Everything goes in the shopping cart! After all, it looks really good on the model. The truth: The light is right on site, the pose is right and sometimes the clothes are attached to the model’s back with clips. It is clear that when you try them on at home, you quickly become disillusioned. Nothing here looks like the picture. It helps to think about it before you buy it: How do the pants look on me? What body type am I? And above all: Would I also buy the things in the store if the light in the changing room is unfavorable or the queue at the checkout is longer? These little thought experiments help you to become more aware of your decision and, ideally, to welcome your new favorite piece at home.