Paramount Global benefits from the “Super Bowl effect” – 02/13/2024 at 2:33 p.m.


(AOF) – Paramount Global is in positive territory pre-stock market as CBS announced that approximately 123.4 million people had watched the final of the Super Bowl, the American football championship. Which makes this 2024 edition the most watched television show of all time. The 2023 Super Bowl held the previous record, with more than 115 million total viewers.

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Artificial intelligence, threat or opportunity for professional and specialized press publishers?

After having fought for the tech giants to pay them for related rights, press publishers are worried about the use of their data for the benefit of artificial intelligence (AI). Generative AI feeds on information it finds on the internet, including that from the media. The latter can, however, prevent the use of their data by an AI thanks to the 2019 European directive and its translation into French law, which governs the search for texts and data. However, this remains theoretical. In the meantime, certain specialized players in the publishing world are working to reassure investors after the loss of value on the stock market of certain companies. Thus professional information specialists, or publishers of academic publications, such as RELX, Pearson or Wolters Kluwer are multiplying reassuring messages and presenting AI more as an opportunity than a threat by emphasizing that they themselves use AI. ‘AI. Analysts generally remain confident in these specialized publishing players because their strong asset is based on the reliability of the information they transmit, which is still far from being the case for AI. For now…



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