Paris Hilton has been chosen to embody the Lanvin spring-summer campaign, and the result may surprise more than one …
This is called a successful metamorphosis! To embody its spring-summer campaign, the Lanvin house called on Paris Hilton. Photographed by Mert Alas and Marcus Piggott, the American star presents the Yu Garden collection to us. It must be admitted that we had trouble recognizing it! For this shoot, the diva sports a blond square with rounded bangs. A retro look straight from the 50s that suits her perfectly.
We wanted to highlight his ability to transform, like a swan
"When we started discussing this campaign, I already knew that I wanted to show Paris like we had never seen it before. She is famous for her long blonde hair and shimmering style. We wanted to highlight his ability to transform, like a swan. She is the originator of the influencer movement, of "famous for famous" and I wanted to show the world how far she was able to go in the industry that she created. We stripped the styling and allowed its natural beauty to be captured.», Declares Bruno Sialelli, artistic director of the Lanvin house.
A campaign that won unanimous support!
On social networks, the images of the advertising campaign did not fail to make Internet users react! "Magnificent !","It's so chic","She reminds me of Michelle Pfeiffer in Scarface“, Can we read for example under the pictures published on the Instagram account of the house Lanvin. In this new character that she plays, Paris Hilton was totally unanimous and we must indeed admit that it suits her pretty well!