Wednesday, March 16, 2022
Following the flourishing success of previous years, DreamLand has decided to open several Jardin & Terrasse pop-up stores again in 2022. Those in Jambes, Kortrijk, Hal and Tongerlo will be accessible from March 16, and that of Lede from March 1.er April. Until July 23, customers will be able to discover a wide selection of garden furniture. A trend has been confirmed for several years: families want to take full advantage of their garden. This involves the purchase of garden furniture, deck chairs, parasols, garden decoration, children’s pools, above ground pools and much more.
Garden fun for the whole family
DreamLand, the market leader in outdoor games, successfully reintroduced garden furniture into its assortment a few years ago. Dieter Struye, managing director of Colruyt Group non-food, is delighted with this winning return: “ Customers clearly appreciate our quality, prices and wide selection. DreamLand will therefore support the combination of “play outside” and “enjoy outside” again this year. From garden furniture to parasols, swimming pools and Jacuzzis: customers will find everything they need with us to experience unforgettable moments in their garden. »
Pop-up garden furniture and swimming pools
The entire garden and outdoor games assortment is displayed on dreamland.be, but DreamLand also wants to give customers the opportunity to experience the items up close. The wooden garden furniture is FSC/PEFC certified. And in the pop-ups, customers can benefit from the knowledge and professional advice of garden experts. Dieter Struye: Garden furniture represents a big investment for many families: the latter naturally prefer to see it in person and test it before buying. The Garden & Terrace pop-ups therefore play a key role in this regard. »
The pop-up stores in Jambes, Kortrijk, Hal and Tongerlo will open their doors on March 16, that of Lede on March 1er April. They offer visitors a space ranging from 600 to 900 m² dedicated to garden furniture, parasols, deckchairs, patio heaters, garden lighting, decorations, etc. The 5 pop-ups will remain open until July 23 inclusive.
Leisure galore at home
Traditionally, sales of these items are boosted with the approach of spring, but the craze has been breaking records lately, according to Dieter Struye: ” For the third consecutive year, we see that customers are flocking to garden furniture, trampolines, climbing frames and swimming pools. Families are increasingly enjoying spring and summer in their own garden and are therefore investing more than ever in the pleasures of the great outdoors. »
Contact
Dream Land Customer Service
+32 (0)2 363 56 56 from Monday to Saturday
8:30 a.m. to 8 p.m. (9 p.m. Friday)
[email protected]
Silja Decock, Colruyt Group press officer
+32 (0)473 92 45 10
[email protected]
Useful information
Legs
Rue Commandant Tilot 39
5100 Namur
Open from March 16 to July 23, 2022 inclusive
Kortrijk
Ringlaan 14
8520 Kurne
Open from March 16 to July 23, 2022 inclusive
Hal
Auguste Demaeghtlaan 230
1500 Hal
Open from March 16 to July 23, 2022 inclusive
Tongerlo
Geneinde 30
2260 Tongerlo
Open from March 16 to July 23, 2022 inclusive
Of the
Wichelsesteenweg 194
9340 Lede
Open from 1er April to July 23, 2022
Denderleeuw – tent
Kasteelstraat 28
9470 Denderleeuw
Business hours
Monday to Thursday: 10 a.m. to 6:30 p.m.
Friday: 10 a.m. to 7 p.m.
Saturday: 9:30 a.m. to 6:30 p.m.
Sundays and public holidays: Closed
About DreamLand
DreamLand, a subsidiary of Colruyt Group since 1994, is a chain of stores for the whole family and for all seasons. It offers a wide selection of toys, outdoor games, garden furniture, school supplies, multimedia items, video games, children’s bedrooms, comics and books. DreamLand inspires children and their parents, family and friends to have fun together. In addition to a webshop, DreamLand now has 47 stores: 33 in Flanders and 14 in Wallonia. More than 800 people work for the brand.
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