(AOF) – Procter & Gamble, whose title rose by more than 2% in pre-market trading, raised its annual sales target while specifying that the rise in prices should offset a drop in volumes The product group FMCG said it expects organic sales growth of around 6% for fiscal 2023, compared to previously forecasting a 4-5% increase. The owner of the Ariel, Duracell and Pampers brands, among others, published adjusted EPS for its third quarter 2022-23 up 3% to $1.37.
The market was targeting $1.32.
Revenues rose 4% to 20.1 billion. Internal growth amounted to 7%.
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Series of laundry innovations
These innovations are surfing on the development of consumers’ ecological concerns. Thus the flagship brand of Procter & Gamble, Ariel, has launched a range comprising 40% more plant ingredients than conventional products. The brand, leader in the sector in France with around 24% market share, also relies on cardboard containers for its capsules. The latter often concentrate innovations because they constitute a very dynamic segment, with increases in value more than twice as high as the increase in the market as a whole.
Skip, a brand of the Unilever group, has also chosen the French market to launch a preview of new capsules and all-cardboard packaging. The Henkel group with its Le Chat brand has launched a detergent in the form of bars that reduce the use of plastic.