(CercleFinance.com) – Publicis Groupe France presents a new interface aimed at helping clients apprehend, understand and develop strategies in the web3.
To embody this interface, the Group has chosen an avatar, Leon, who takes on the role of Chief Metaverse Officer for the Group with the particular mission of supporting customers in the meta-jungle and being a privileged interlocutor to respond to customers. and Publicis employees, at a time when education is key to understanding web3.
As Chief Metaverse Officer, he will highlight and present the best achievements of the Group and its customers in this area.
‘The metaverse is not an end in itself, it’s real-time learning for everyone, explains Arthur Sadoun, Chairman of the Management Board of Publicis Groupe. Leon, our avatar, will help our customers navigate this virtual world and understand it a little better every day.