Reinhold Beckmann: Moderator receives award for social commitment

Reinhold Beckmann
Moderator receives award for social commitment

Reinhold Beckmann is honored for his social commitment in the Corona crisis.

Reinhold Beckmann is honored for his social commitment in the Corona crisis.

© Metzler

Moderator Reinhold Beckmann received the "Makers of the Year" award for his social commitment during the Corona crisis.

The Corona year 2020 has given rise to some new terms, such as lateral thinkers or Covidiotes. Far too little, however, is mostly talked about in the media about those who see the crisis as an opportunity or who are actively involved in the pandemic. These people, but also companies and initiatives, were awarded the "Makers of the Year" prize yesterday in Hamburg – among them Reinhold Beckmann (64).

Beckmann supports the Hamburger Tafel, among others

Under the patronage of the First Mayor of Hamburg Dr. Peter Tschentscher (54) Beckmann received the prize in the "Prominent Makers of the Year" category. At the beginning of the crisis, the moderator drew attention to himself with his Corona song "Balkonien", but the 64-year-old is also quietly involved. His association NestWerk e.V. normally supports children and young people from socially disadvantaged districts with leisure and educational offers. Because that was hardly possible during the lockdown, Beckmann and his team helped the Hamburger Tafel and the Mittagsrakete initiative to deliver food and hot meals to those in need. In the crisis, it is a matter of "being flexible and taking action where help is needed," says Beckmann, explaining his commitment.

The Hamburger Tafel itself was also chosen – in the "Charity" category. The laudator Andrea Gerhard (36, "Der Bergdoktor") presented the special prize donated by Lieken / Golden Toast made of pure gold with a value of 2,550 euros. The sponsor also promises regular bread delivery for an entire year, as Lieken board member Andreas Utasch explained: "We want to support people in need in the long term and are therefore pleased to be able to support the fantastic work of the Hamburger Tafel with our bread."

Diverse support for those affected by Corona

Further prizes went to the StrassenBlues e.V. charity initiative, presented by laudator and actor Helmut Zierl (66, "The Island Doctor"). The association collects donations for homeless people through crowdfunding. Model Alena Gerber (31) presented another award to Germania Rollo – the company donates part of the proceeds to small businesses in the Kiel region that are particularly hard hit by the pandemic.

Originally, the prize was to be awarded at the "Movie meets Media" gala in Hamburg in early December. But the event requirements during the pandemic thwarted the organizers, the successful network FaceClub and the TV program guide RTV. The jury of the award read like an excerpt from the "Movie meets Media" guest list: Representatives included entrepreneur Hans-Rudolf Wöhrl (73), actor Hans Sigl (51) and numerous editors-in-chief from the media branch of Funke via Focus and Handelsblatt to Burda.