(AOF) – For its 2023 financial year, Showroomprivé published a net profit of 500,000 euros, up 54.5%, and current operating profit up 90.7% to 8.1 million euros. The annual turnover of the group specializing in smart shopping improved by 3% to 677.2 million euros. The gross margin amounted to 258.8 million euros, an increase of 5.8%. The company has gross available cash of 70.6 million euros at the end of the financial year.
In terms of prospects, the group aims to “continue its profitable growth in 2024”. To do this, it will be able to rely in particular on the continued expansion of The Bradery, on the growing share of international and Marketplace in its mix of activities, on the expected recovery in sales of Private Beauty and , finally, on target segments.
AOF – LEARN MORE
Sector sheet – Internet
An increasingly competitive online search for Google
Google has dominated online search for more than two decades. It earns more than half of its revenue from advertising on its search engine. The second player, Bing, owned by Microsoft, remains far behind, with less than 9% of the global market. However, Bing benefits from a huge advantage: Microsoft’s results do not depend closely on the performance of its search engine, but rather on its sales of software and services to businesses with its Azure branch. The group can therefore be more agile and take risks. Other serious competitors are gaining strength. Amazon’s search engine for finding products shows a jump in advertising revenue. Likewise, the TikTok application is increasingly used by young people to search for information.